People who make their money purchasing or selling products and services find the internet invaluable and the numbers using it are growing daily. There are some industries where the web makes a real difference and can even take over from offline marketing. Traditional businesses still do make money as they always did, and will continue to, but more people use both offline and online services these days. In the advertising world for example, many firms use both online plus offline print advertising or other methods. Every industry is the same really, you need customers to make money, and online the quantity of customers is still growing, sometimes they are more selective in how they buy depending on the product. The website itself is not enough, new customers are needed to make sales. For example a site offering free reverse cell phone number lookup searches online will advertise where the likely customers are - social networking sites, cell phone sites, communications sites, and on search engines they will appear when people search for related phrases.
Jul 11